Hi everyone,

I’ve been working in the custom packaging industry for a while and noticed how often brands underestimate the impact of their packaging on customer experience. One packaging style that’s becoming really popular lately is the custom tuck box — it’s simple, functional, and can be fully customized to fit any product size or branding style.

Many small and medium-sized businesses are switching to these boxes because they’re eco-friendly, easy to assemble, and ideal for cosmetics, apparel, and retail items. If anyone’s curious about how these boxes are designed or used, here’s a detailed example: https://www.kwickpackaging.com/product-category/tuck-boxes/
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What’s your take — do you think custom packaging truly adds value to a product, or do customers mainly care about what’s inside? I’d love to hear others’ thoughts on whether branded tuck boxes can actually help small businesses stand out.