Reformat Ad Display/UI
We understand that Ads on the app aren't going anywhere for free users. We ask that you make the ad experience less dreadful and honestly less invasive. The ads shown on grindr typically make you wait 10-60 seconds (sometimes longer) before you can interact with the app again. Not only does this waste user time and increase frustration, but it essentially locks you out of your phone. Ads begin playing loud sounds unprompted, even in silent modes. The ads can't be closed without pixel perfect accuracy and many times open a new window in a browser without user permission.
Ads should always follow the same format/time engagement, should have clear buttons to close the ad once complete, and should not open a new window unless approved by the user with an additonal approval button to exit the app.