There are ads and I understand the functionality of them but some ads can be very long and they get more and more frequent. It's like watching an infomercial. I suggest that Grindr give a choice to view one of these long ads to gain something else in the process. Like expanding your search by (x) amount of profiles, or to give you a temporary profile boost, or even viewing the locked profiles that have recently viewed you. Something that the paid feature has can be accessible for a little bit of time watching one. Time is money and I immediately close the app once one of the long ads start to play. I'm not gonna download or buy whatever ad is playing. Especially the apps that supposedly award money for playing. I know how those apps really work. Not fooling me. I refuse to watch one of those ads without getting something back in return.